CLIENT: The Original Pod

BRIEF: To update the company brand and visual communications to help reinforce their place at the forefront of pod design, build and innovation. Identity had to speak to a consumer/lifestyle demographic as well as B2B.
SOLUTION: Logo design was based on the patented Pod shape whilst the art direction was underpinned by the idea that at the end of all adventures lay a warm, welcoming and comfortable pod for you to relax in, safe from the elements.